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[Dolimite]

The Superbowl brings millions upon millions of viewers. The halftime show, commercials and of course the game (GO 9ers). What better way for Golden Boy and Mayweather Promotions to announce the lineup for May 4th? I think Ellerbe and the gang may be thinking about doing this. Mayweather is known for announcing his fights on the heels on major sporting events so why not on the biggest sporting event in America? I think it would be awesome publicity. Any thoughts?

[Dolimite]

I agree that it would be a picture-perfect time to announce the fight...maybe the opponent selection is what I was getting at. Imagine if he'd announced the Pacquiao fight last year during the Super Bowl...epic. This year, its lost a bit of spark because of Manny's loss, but it would still do great numbers. I just cant imagine people getting hype for a commercial of Mayweather vs Guerrero, lol.

Somebody needs to put that dude (or dudes) on YouTube that do those Gorilla Productions videos, on their payroll. Those type of videos are much needed for the sport...much needed.

I checked out the Gorilla production for Mayweather on youtube I got so hyped watching it, I forgot I was at work. I am still saying that an announcement during the Superbowl would be great publicity. Everyone will be tuned in! Why not? Now if his opponent is Guerrero I am going to be pissed off anyway, word is that Saul will be fighting Trout so that will be interesting if that is true, who knows with
GB (IMG:style_emoticons/default/dntknw.gif)

Haha I agree there. He would probably get more backlash if anything, don't like the idea of this but could definitely see it happening.

Backlash is still publicity no matter how great or good it is. Depending on the opponent we shall see... I am excited anyway, I love when the dude fights.

I have 9 yrs of marketing and PR experience, I think I know what qualifies as what would be a great marketing strategy as I've been putting together marketing plans for companies like Pepsi, Armani Exchange, etc. I also disagree with your claim that the fight would get little attention, just because you don't like it doesn't mean a majority's of people wouldn't. He used this strategy before when the Super Bowl was in Indy and the people flocked to him at the festivities that week

Oh and I DID NOT say Swanson was Canelo's PR rep, she does GB but she also works with Floyd outside of the fights he has with GB fighters. Do the research

I only been doing PR and Marketing for 5 and I have to say it has been good to me. I have worked with Apple and some other companies but my favorite was Girls and Boys Club and 4H, that was awesome. The people were so energetic!

Swanson worked with Mayweather also Swanson represents some other big name athletes, if I am not mistaken I think Labron James hired them for some stuff, I have to check and see but I think they represented him for some stuff.

This post has been edited by Dolimite: Jan 25 2013, 06:07 PM